How I learned about effective marketing from Bugs Bunny, Pixar and a cat from Japan

Design Customer Experience Online marketing

Michal's lecture won't just be about how his campaigns got 27 000 shares of one post in two days or 35 million video views. The main takeaway will be something else entirely – why all of us seem to be so excited about bullshit marketing techniques instead of focusing on real knowledge, consistency and thinking ahead.

Michal Pastier

Group Creative Director at ZARAGUZA Slovakia

Michal seems to be collecting prestigious awards on a daily basis. Campaigns created by Zaraguza, an agency he's co-founded, have been featured in the likes of Wired, Adweek or TechCrunch. He loves the Burning Man festival and creating new campaigns from scratch.

Although Michal may be a “local”, we consider him to be truly world-class. His perception of marketing is slightly wider than usual, which we find quite compelling. His lecture will be more of the strategic kind, however you can also expect Michal to present a lot of fresh and interesting data along the way.

Marketing Festival s.r.o.
Renneská třída 393/12
639 00 BRNO - Štýřice

IČ: 01646486
DIČ: CZ01646486

Bank account: 2600413633 / 2010
IBAN: CZ5920100000002600413633
SWIFT: FIOBCZPPXXX

How I learned about effective marketing from Bugs Bunny, Pixar and a cat from Japan

Michal Pastier

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