How The Future of Retail is Like Professional Sports
Data
Strategic
Web analytics
In his talk, Kevin will discuss the many ways modern retail may be taking the path of a Professional Sports team. Specifically, Kevin will talk about the importance of New Merchandise (Player Development), New Customers (Fans), Customer Experience (Stadium Experience). He will also explain and compare the various tactics that will enable your business to thrive, regardless of whether it's retail or e-commerce.